According to analytics firm data.ai, consumers spent ca 2 % less in App Store and Google Play in 2022 than in 2021. It was still 167 billion US dollars spent by consumers in one year, but going from growing 19 % in 2021 to shrinking in 2022 is a big change.
Less money spent in app stores
One response to “Less money spent in app stores”
[…] The smartphone is a fantastic innovation, but it is now 15 years since the launch of the iPhone and the technology has been getting more mature for many years. Which, in addition to production issues and inflation, might explain lower shipments. Also, spend in smartphone app stores was down in 2022. […]