Learning from when things went wrong for a startup

When planning to grow a startup it makes sense to study companies where things didn’t turn out well to find anti-patterns and think about how to avoid certain problems.

Domo: Cautionary Tale of Hype & Inefficiency is a good article on some of the things that went wrong for SaaS company Domo, that raised $700 million and IPO:d, but didn’t convert into revenue in an efficient way.

Author: Henrik Torstensson

Partner at Alliance VC. Investing in Nordic early-stage tech startups.

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