How to improve the odds to raise capital for your startup

What fundamentally makes a startup succeed is that the founding team builds a product that customers like and are willing to pay for. Startups that secure funding at $50+ million share some traits and tactics, which StartupGenome have written a good report about. Some of them are: using stock options, being connected to other founders and having advisors.

I believe it is possible to increase the chance of success by having the right people actively supporting a company, but that is different from “X number of advisors increase your chance to raise capital at $50+ million valuation”.

Author: Henrik Torstensson

Partner at Alliance VC. Investing in Nordic early-stage tech startups.

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